Your question, our starting point
How do we help visitors find the right place without asking?
We design wayfinding and orientation graphics for event spaces, exhibitions, and presentation environments. The work connects destination names, signs, maps, pictograms, and placement so visitors can understand where they are and what to do next.
Where do people lose their way?
We begin with arrival and the choices that follow. A visitor needs confirmation before a turn, an understandable destination name, and reassurance after changing direction. A beautiful sign placed after the decision point arrives too late.
The first task is often sorting information. Different names for the same room, unnecessary abbreviations, and a map that disagrees with the signs can undo the visual work. We help establish one naming system before applying it to panels and print.
How do the pieces become a system?
We organise directional, identification, and orientation information into a consistent family. Typography, arrows, symbols, and colour support different viewing distances and levels of detail. Maps need a clear relationship to the visitor’s position and the surrounding space.
We review the intended routes on the supplied plan and, where the scope permits, through venue photos or a site review. Language requirements and accessibility needs belong in that brief from the start. Event-specific safety signage is coordinated with the venue and responsible teams.
What is ready for the installation team?
The graphic pack connects each sign to a location, size, and version. Installation positions, substrates, and fixing methods need agreement with the supplier. Technical venue sheets can bring that information together; large-format artwork prepares the final surfaces. Clear orientation should survive the handoff as well as the opening day.
What do you receive?
The final list belongs in the quote. Depending on your brief, the recipe can include:
- A destination and information hierarchy
- A coordinated sign family with typography, arrows, and pictograms
- Maps or orientation panels in the agreed formats
- A placement schedule and production artwork for the agreed signs
What should you send us?
- The venue plan, entrances, destinations, and expected visitor routes
- Existing naming, accessibility requirements, and organiser constraints
- Languages, sign formats, installation options, and event schedule
Missing an ingredient? Send what you have. We can help turn the unknowns into a workable brief.
